gotly vs Bitly

gotly is a Bitly alternative for teams who want honest click counts, lead forms and their own domain without Bitly's prices. Here's every plan side by side, as listed on Bitly's pricing page.

Bitly figures as listed on Bitly's pricing page on 6 November 2026. Bitly lists its monthly prices as the annual plan per month; Core is sold annually only. gotly prices are shown in US dollars to compare like for like.

Every plan, side by side

Free

gotly FreeBitly Free
Price$0$0
Short links30 / month5 / month
QR codes14 / month2 / month
Branded domainsnonenone
Click history30 daysnone
Change a link's destination5 / monthnone
Seats1not listed

First paid

gotly ProBitly Core
Price$7 / month yearly, $9 monthly$10 / month, $120 a year
Short links250 / month100 / month
QR codes100 / month5 / month
Branded domains1none
Click history1 year30 days
Change a link's destinationunlimited5 / month
Seats3not listed

Mid

gotly BusinessBitly Growth
Price$24 / month yearly, $29 monthly$29 / month, $348 a year
Short links1,500 / month500 / month
QR codes500 / month10 / month
Branded domains51
Click history2 years120 days
Change a link's destinationunlimited20 / month
Seats10not listed

Top

gotly EnterpriseBitly Premium
Pricefrom $99 / month$199 / month, $2,388 a year
Short linksunlimited3,000 / month
QR codesunlimited200 / month
Branded domainsunlimitedincluded
Click history3 years1 year
Change a link's destinationunlimited110 / month
Seatsunlimitednot listed

Where each one is stronger

Only gotly not listed on Bitly's pricing page

  • A lead form in front of any link
  • Links that open the Instagram, YouTube or WhatsApp app from $7 a month (Bitly lists mobile deep linking on Premium, $199)
  • Link previews and bots counted out of clicks
  • Clicks by city from $7 a month (Bitly lists city-level data on Premium, $199)
  • Rupee prices with a GST invoice in India

Where Bitly is stronger

  • Brand recognition: Bitly is the name people know
  • Mature enterprise features: SSO, a 99.99% uptime commitment and a dedicated success manager on Enterprise
  • A larger catalogue of ready-made integrations, such as HubSpot, Salesforce and Zapier

Choose Bitly if you need an enterprise contract with a 99.99% uptime commitment, or your company has already standardised on Bitly. Choose gotly if you want click counts without link previews and bots, a lead form in front of your links and your own domain from $7 / month.

gotly vs Bitly: questions

Is gotly cheaper than Bitly?

Yes, on every paid tier as listed on Bitly's pricing page: gotly Pro is $7 a month billed yearly ($9 monthly) against Bitly Core at $10, and Pro includes a branded domain, which Core does not.

Can I move my links from Bitly to gotly?

Yes. Export your links from Bitly as CSV and import them into gotly on Pro and up; set the same back-halves on your own domain to keep printed QR codes working.

Does gotly have a free plan like Bitly?

Yes: 30 short links and 14 QR codes a month free, with 30 days of click history and no ads.

More comparisons

Try gotly free, then decide

Free forever. Pro from $7 a month billed yearly, or $9 monthly. No ads on your links, ever.